Every other coach trains the body — skating, shooting, stickhandling. The Hockey IQ Program trains the one thing that separates ceilings: the player's brain. Vision, decision-making, problem-solving on the ice — no matter what the game throws at them.
I can teach skills. I can't teach hockey sense.
Every skating coach, shooting coach, and strength program in hockey trains the same three pieces. There's a fourth — and it's the one that decides who stalls at 14 and who keeps going.
If you have all four, you have a real shot at the top. If you have three, you can go far. The one we see missing — and the one no skills camp teaches — is the Head. That's the gap we close.
Every parent of a 13-year-old has heard it. Every coach has said it. Most have shrugged and assumed the kid was born without it.
"Joe Jr is a good skater — he just has no hockey sense. So he tiered way up… and he's outclassed."
"He plays with his head down. He chases the puck. He's a floater."
"Player A is the fastest skater, but constantly rushes into bad angles. Player B is an average skater but reads the play well. Player B has the bigger impact."
"Hockey IQ is the hardest to improve. You can't really improve that. It's something you either have or you don't."
The lessons train the player. Two companion pieces keep the coach and the parent pulling in the same direction.
“The Hockey IQ Program completely changed how I see the game. Learning the difference between green, yellow, and red plays gave me a mental framework I bring to every practice and game — now I always know what I’m looking for on the ice.”
“Two sessions a week made the learning manageable for Jordan, and he retains more because each lesson gets to ‘soak in’ over the week. The videos really make the lessons come alive.”
“The program is a great reference manual. I don’t have to teach from scratch — I can just point to a lesson on what it says about stick checking, for example.”
Start free with the Puck Carrier Scorecard. Subscribe when you're ready for the full 59-lesson program.
The fastest way to start. After every game, your player grades each play Green, Yellow, or Red — and learns to chase Greens instead of stats. Parents get something concrete to ask about on the car ride home.
59 lessons across 30 weeks — two short lessons a week, timed to the hockey season. It starts with how to score goals, then builds every read and decision that creates those chances.
Most organizations don't have line-item budget for a curriculum. We get it. So we built it differently.
A coach who wants their team on the program recommends it to the parents. Each family subscribes individually at $49.99 a month — about the cost of a stick.
When 15 or more players from one team sign up, the coach gets the full program free — including The Road Map, a season-long set of weekly themes, practice tips, drills, and small-area games that pair with each lesson.
Coach gets a curriculum. Players get the lessons. Parents finally have the vocabulary to support what's happening on the ice without becoming the bench coach in the car ride home.
Played youth, junior, and Division 1 (now Allsvenskan) for Almtuna IS in Sweden, then four years at the University of Maine, 1995–1999.
In 1995, his freshman year, Maine reached the NCAA Championship game and lost in the final. Four years later, in his senior year, Marcus scored the OT game-winning goal against New Hampshire to win the 1999 NCAA National Championship.
He still holds two Maine school records: most points in a game (6) and most assists in a game (5) — three decades later.
The Hockey IQ Program is the curriculum he wishes someone had handed him at 13. It distills 30+ years of playing and coaching knowledge from coaches most players never get to learn from.
Start the free intro with your kid tonight, or enroll in the full program and run it across the season.